The application of AHP on consumer purchasing decision factors on trendy brand apparel
碩士 === 長庚大學 === 工商管理學系 === 102 === The development and popularity of trendy brand apparel has attracted many businesses to the trendy brand market, but the study of trendy brand apparel consumer’s purchasing behavior is seldom analyzed. By that, there is no reference information on consumer need...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Published: |
2013
|
Online Access: | http://ndltd.ncl.edu.tw/handle/27177808598867975305 |