The Association of Corporate Reputation and Stock Return

碩士 === 長庚大學 === 工商管理學系 === 102 === Prior research indicated that when investors make investment decisions, investors will consider corporate reputation into consideration. Sample corporations are obtained from surveys of enterprise reputation in Taiwan from 2008 to 2012 by Commonwealth Magazine. Thi...

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Bibliographic Details
Main Authors: Yu Fang Hsu, 許瑜芳
Other Authors: C. L. Liu
Format: Others
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/s4298j