A Study of Brand Marketing On Cultural Creative Products

碩士 === 中華大學 === 企業管理學系碩士班 === 102 === According to the United Nations Conference on Trade and Development (UNCTAD) and the United Nations Development Programme (UNDP) jointly issued the " Creative Economy Report 2010 " pointed out the export value of the creative industires increased in th...

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Bibliographic Details
Main Authors: WU,CHE-MING, 吳哲銘
Other Authors: Shiaw-Wen,Tien
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/17956068589596043849