A Study on the Difference of Main Impact Fac-tors of Consumer Perceived Value between Tai-wan and China – A Case Study of Beauty Care Products
碩士 === 中華大學 === 企業管理學系碩士班 === 102 === The purpose of this study is to explore the difference of main impact factors of con-sumer perceived value between Taiwan and China for the beauty care products. This thesis expected to provide the industry of beauty care products to enhance the consumer market-...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/79826786387264554895 |