The Effects of Digital Marketing on Organizational Performance- with Corporate Cultures as the Moderator

碩士 === 長榮大學 === 高階管理碩士在職專班(EMBA) === 102 === Abstract Digital marketing is the most popular marketing strategy recently. Moreover, organizational effectiveness plays key role in company management. Here, we discussed digital marketing which may influenced by organizational effectiveness. Further, or...

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Bibliographic Details
Main Authors: Jung-Yi Wang, 王榕藝
Other Authors: 謝介仁
Format: Others
Language:en_US
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/qb3rj4