To Improve the Effectiveness of CRM by Using Three-Phase Customer Clustering in e-Market
碩士 === 朝陽科技大學 === 資訊管理系 === 102 === Due to the progress of internet and information technology, the consumption pattern has been totally changed by the presence of e-commerce. Meanwhile, the market demand has been gradually changed from product-oriented into requirement-oriented. Based on the reaso...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/81496608367692518301 |