The Effect of interpersonal, community identity and Fulfillment of needs on loyalty in Social Network Sites - A Case Study of Facebook
碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 102 === This study examines relationships between interpersonal, community identity and fulfillment of needs on loyalty in social network sites and to understand the present situation and its causation. Therefore, this study use Facebook members as the main object of...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/dh9esx |