The Influence of the Implement Hotel Star Rating Evaluation to Service Quality and Customer Loyalty-A Case of E-DA Skylark Hotel and Royal Hotel

碩士 === 大葉大學 === 休閒事業管理學系碩士班 === 102 ===   This study focus on the relationships of service quality and customer loyalty in different rating evaluation between four-star hotel and five-star hotel, and explored the varieties of service quality and customer loyalty by different variables of personal ba...

Full description

Bibliographic Details
Main Authors: HE WEI ZHE, 何維哲
Other Authors: LIN ZHI JUN
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/zcxdrq