A Study of the Consumer Purchase Intention of TV Shopping through Extended Technology Acceptance Model

碩士 === 大葉大學 === 管理學院碩士在職專班 === 102 === A Study of the Consumer Purchase Intention of TV Shopping through Extended Technology Acceptance Model Student : Ching-Hung Liu Advisor : Prof. De-Chih Lee D a –Y e h U n i v e r s i t y ABSTRACT This study aimed to discuss the effects of the cons...

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Bibliographic Details
Main Authors: Ching-Hung Liu, 劉慶鴻
Other Authors: De-Chih Lee
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/89427375414500266203