Influences of Brand Image and Relationship Marketing of Non－Profit Organizations on Donor Loyalty：The Cases from the Training Centers of the Disabled of the Catholic Taichung Diocese
碩士 === 大葉大學 === 管理學院碩士在職專班 === 102 === For non-profit organizations, in order to achieve their goals and continual development according to their missions, it is necessary to find financial supports. However, the most important income of non-profit organizations is fund-raising, so results of f...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/34j745 |