Strategy for evaluating and improving event quality performance: Using a hybrid fuzzy MADM model
博士 === 逢甲大學 === 土木及水利工程博士學位學程 === 102 === Event has been gaining much attention in tourism and leisure field. Event quality intuitively is perceived to be a benchmark of event success. Thus, constructing the strategy for enhancing and improving events quality to achieve sustainable development becom...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/17771423891419392947 |