Use Experiential Marketing to Discuss the Factors of Visitors’ Experiential Value Concerning the Old Street Revisit Intention:Take Lu Kang as An Example

碩士 === 逢甲大學 === 企業管理學系 === 102

Bibliographic Details
Main Authors: HSU FANG YU, 許芳瑜
Other Authors: 張嘉雯
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/naek5q