Relationship Transformation Between Foreign Brand Company and Its Local Agent: Resource Dependence Perspective

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 102 === Globalization is rapidly reorganized the map of the world, however, the challenge of international market is quite complex and mutability。This thesis takes the interactive evolution between foreign brands and local distributor from resource dependency point of...

Full description

Bibliographic Details
Main Author: 姜碧珠
Other Authors: 侯勝宗
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/2srfae