The Relationship of SITC’s Assets Under Management And Its Brand Image
碩士 === 輔仁大學 === 金融與國際企業學系金融碩士在職專班 === 102 === The study explored the statistical relationship between SITC's assets under management and its brand image. The proxy variables for brand image are : financial holding company's ownership, foreign ownership , product innovation ,award records a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63726528532933166041 |