The Effect of Service Quality and Corporate Image of Telecom Companies on Customer Loyalty

碩士 === 義守大學 === 資訊管理學系 === 102 === With the advances of information technology, the use of mobile communications has become more and more common. The functions that mobile phones provide are becoming more diverse, and the users are getting younger. Good corporate image will gain consumers’ trust an...

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Bibliographic Details
Main Authors: Shu-jun Wu, 吳淑君
Other Authors: Jia- Chuen Wu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/v8n54m