The Marketing Strategy of Taiwan's Beauty Care Product in China Market
碩士 === 開南大學 === 商學院碩士在職專班 === 102 === This study primarily investigates the marketing strategy analysis in the case of Taiwan’s Biotech firms to enter China market using beauty care product. Based on literature review in the area of beauty care industry and the China market, this study combines with...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/10216771215675720454 |