The Impacts of Brand Image and Service Quality on Customer Loyalty - An Example of F Company
碩士 === 國立高雄應用科技大學 === 工業工程與管理系碩士在職專班 === 102 === Because of the development of the economy, consumer consciousness and the era of globalization, the market has shift from "sales oriented" to "customer orientation". Facing the market competition, how to establish a good brand imag...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qbs85j |