The Research for the Behaviors Influencing how Consumers Select Buying Smartphones
碩士 === 銘傳大學 === 企業管理學系碩士班 === 102 === With extremely rapid technology innovation and consumer preferences changing, the product life cycle of the smartphone keeps on shortening. Therefore, the most important issue for the manufacturers is how to satisfy the consumers’ demands and target on the best...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/69608330877025394040 |