An examination of the effects of tourists’ motivation, information sources, destination image, service quality, perceived value and satisfaction on behavioral intentions - A Case Study on Night Market
碩士 === 銘傳大學 === 企業管理學系碩士班 === 102 === Night markets have become the most popular tourist attraction in Taiwan and attract many locals and foreign tourists to visit. This study is to explore and develop a theoretical relationship among tourists’ motivation ,information influence, destination image, s...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/3nppcr |