The Continuance Intention Influence of Facebook Game Users - Motivation, Web Service Quality, Technology Acceptance Factor and Fashion Involvement

碩士 === 銘傳大學 === 企業管理學系碩士在職專班 === 102 === Internet and Facebook bring the population of Webgame, and the most famous webgame is from Facebook. The purpose on this study is to understand if motivation, fashion involvement, web service quality and technology acceptance factor would influce the continua...

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Bibliographic Details
Main Authors: Huei-Chuan Yang, 楊惠純
Other Authors: Yu Lin Chang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/18722915800175430745