A Study on the Needs of Junior Public Relations Personnel and Public Relations Personnel Recruitment Models
碩士 === 國立政治大學 === 傳播學院碩士在職專班 === 102 === The present study involved a series of in-depth interviews of mid- and high-ranking public relations (PR) supervisors to identify the key personality traits and PR competencies of junior PR personnel, the recruitment models enterprises utilize to employ PR st...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/13226559130873894429 |