Feasibility of Covert Marketing: The Effect of Beauty Blogs Commercial Intent Disclosure on the Attitude toward Bloggers

碩士 === 國立政治大學 === 廣告研究所 === 102

Bibliographic Details
Main Author: 邱瑜庭
Other Authors: 陳憶寧
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/b26m9d