A study of experience-centric service design in the baking industry - The case study of the WU BAO CHUN Bakery

碩士 === 國立政治大學 === 科技管理與智慧財產研究所 === 102 === The experience economy has arrived. A number of industries are trying to follow this trend and make profits to create wonderful shopping experience. For example, Taiwan’s baking industry has been transforming from manufacturing orientation to service or...

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Bibliographic Details
Main Author: 鄭筑文
Other Authors: 張瑜倩
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/v385p7