Strategies of Feature Filmmaking in City Marketing: A Case Study of "Life of PI"

碩士 === 國立政治大學 === 國際傳播英語碩士學位學程(IMICS) === 102 === Since 2000, the craze of “Korean Wave” has overwhelmingly swept across Asia, filmmaking became a popular city marketing approach to broadcast and transmit the city image to the world, also to promote the local industry development. Following this tre...

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Bibliographic Details
Main Authors: Lin, Yi-Jung, 林依融
Other Authors: Kwan, Shang-Ren
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/cc9wx5