Analyzing Consumer''s Intention for Purchasing Local Specialty Online
碩士 === 國立中興大學 === 科技管理研究所 === 102 === The purchases of local specialties were usually seen in conventional physical stores in the past. The potential consumers were the tourists who visited the stores. Renowned products did not necessarily imply big business in this pattern of trading. With the impo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99866288870693256834 |