What Are the Factors Influencing People to Use Third Party Payment Service?-Empirical Study Based on UTAUT Model Integrated with Perceived Risk
碩士 === 國立中興大學 === 科技管理研究所 === 102 === Because network and mobile devices is extensively spread among people, the scale of online shopping is growing rapidly in recent years. The fraud is happened frequently in online transaction. For consumers, third party payment service can provide a guaranteed tr...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/5dj548 |