The Management and Marketing of the Brand of a Tape-cutter Company

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 102 === This study investigated the experience about G Company create their own brand,business model and configuration in the fast-changing environment. Further, we investigate G Company’s history, philosophy, prospect, operating projects and revenue growth; also we...

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Bibliographic Details
Main Authors: Chia-Fang Chang, 張嘉芳
Other Authors: Chih-Yi Chi
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/40278121077278280423