Study on the Impact of Consumers’ Brand Equity on Perceived Risk, Perceived Value and Purchase Intention - A Case Study of Steak in Restaurants

碩士 === 國立中興大學 === 生物產業管理研究所 === 102 ===

Bibliographic Details
Main Authors:	Wan-Ting Huang, 黃宛婷
Other Authors:	王世澤
Format:	Others
Language:	zh-TW
Published:	2014
Online Access:	http://ndltd.ncl.edu.tw/handle/hw2swm

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