A study of the influence of the perceived stress on the healthy food''s purchasing intentions

碩士 === 國立中興大學 === 生物產業管理研究所 === 102 === The purpose was to research the the influence of the perceived stress on the healthy food''s purchasing intentions and using health belief model(HBM) as main structure. Convenience sampling was used in this study. And the respondents were who ever bo...

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Bibliographic Details
Main Authors: Yueh-Luen Li, 李岳倫
Other Authors: 王世澤
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/dn2su8