The Factors Influencing on Behavioral Intention of Mobile Shopping Virtual Shelves applying QR Code – Based on TAM
碩士 === 國立勤益科技大學 === 企業管理系 === 102 === As the rise of Mobile Commerce (M-Commerce) times brings an alternative way of shopping, scanning QR Codes from virtual shelves has become a new way of shopping; however, the reasons of why is it hard to promote have not been widely discussed. Thus, this study f...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14811518317763082293 |