Effects of Tourism Factory for Consumer Brand Awareness, Brand Trust and Brand Image - with TaTung Soy Sauce Tourism Factory as a Case Study
碩士 === 國立勤益科技大學 === 流通管理系 === 102 === The main purpose of the tourism factories is to transform the manufacturing process which traditional customers can’t see into a rich and transparent manufacturing process.In addition to bring the new life into the old enterprises, the tourism factories also cre...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01054969062410284518 |