Selection of a tea marketing channel: An Analytic Network Process approach
碩士 === 國立勤益科技大學 === 流通管理系 === 102 === “Tea” is not only to present the Chinese culture, but it is a drink that is indispensable to people’s life. Taking tea as a product, it has been presented a great diversity in the dynamic market in Taiwan and mainland China, which mainly represent Chinese cultur...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/18400501699883884778 |