The Relationship among Service Quality, Perceived Value, Switching Costs, and Repurchase Intention in Hair Styling Service
碩士 === 國立成功大學 === 企業管理學系 === 102 === The purposes of this study are to find the relationships among service quality, perceived value, and repurchase intention in hair styling service and examine the moderator effects of switching costs between perceived value and repurchase intention. Hierarchical a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/n25y2n |