From the perspective of Sun-Tzu to discuss the competitive strategy of small and medium sized businesses and the influence on firm performance
碩士 === 國立成功大學 === 國際企業研究所 === 102 === Previous literatures usually connect competitive actions with Sun-Tzu, especially on less competitive firms. Besides, literatures in SMEs emphasize manager plays a key role, which correspond to Sun-Tzu as well. Based on these viewpoints, we try to connect these...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/45v3sg |