The Study on Conspicuous Consumption and Consumer Grouping

碩士 === 國立成功大學 === 國際企業研究所 === 102 === SUMMARY After several decades of reformation and opening, Chinese market has become the biggest one in Asia in recent years. Especially in the tourism industry, Chinese tourist has become an important target customer to the countries. The great potential for Chi...

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Bibliographic Details
Main Authors: Jie-AnHuang, 黃婕安
Other Authors: Huei-Ting Tsai
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/08029310396877618453