Value Co-creation of Service Dominant Logic by Doctors and Patients:The Moderating Effect of Doctor’s Social Role

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 102 === SUMMARY The purposes of this study are to analyze the interaction between doctors and patients by the theory of service dominant logic (SDL), to clarify the factors which influence the satisfaction, and to understand the moderating effect of social role...

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Bibliographic Details
Main Authors: Kuo-MouChung, 鍾國謀
Other Authors: Shih-Chieh Fang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/9xx3pw