The Influence of the Internet Marketing on Consumer Behavior for the purchasing brand clothes—The Case of the Taipei City male college students

碩士 === 國立交通大學 === 經營管理研究所 === 102 === The development of internet technology has changed the ways of Purchasing. It has also become the main source of communication and information. The way of Internet Marketing, as an internet tool, vendors on the internet can use the advertising tools like web con...

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Bibliographic Details
Main Authors: Shih, Ta Chung, 石大中
Other Authors: Chen, Quang-Hwa
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/7mh84p