The Study on the Effect of Perceived Risk on Consumers’ Purchase Behavior of the Online Clothing Buying-A Case Study of Big-Size Consumers in Taipei
碩士 === 國立交通大學 === 經營管理研究所 === 102 === Nowadays,online shopping has become an irresistible trend due to the life-mode changing.Besides,running this online shopping business has more keen competition but also brings unlimited opportunities. Among all kinds of commodities, garment is the most fast on...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/573wqn |