A Study of Corporate Spin-off by Brand and Manufacturing -A Case Study of Company H -

碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 102 === Mobile phone markets are growing faster than anticipated. Nokia that was once the world’s leading brand of mobile phone has fallen behind in the market since 2012 because it didn’t foresee the big change of the mobile phone market and didn’t invest in th...

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Bibliographic Details
Main Authors: Wu, Long-teng, 吳龍騰
Other Authors: Yang, Chyan
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/45zjcy