A study of correlation between service quality, customer satisfaction and customer loyalty of supermarket chain stores: The moderating effects of trust and relationship inertia
博士 === 國立彰化師範大學 === 工業教育與技術學系 === 102 === Service quality has become a major concern for retail business. This study presents the influence between service quality of fresh supermarket chain store on customer satisfaction and customer loyalty by concurrently including trust and relationship inertia...
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/263wp6 |