Exploring the Customer Brand Royalty on Correction Tape Product
碩士 === 國立彰化師範大學 === 會計學系企業高階管理 === 102 === Abstract He brand names of stationary products are highly diversified, facing the consumers who are more sagacious, the price is the vital factor for consumers. From the perspective of stationary makers, increasing cost and pressure on profit margin are...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/5e9kwp |