Developing a New Framework for Understanding Residents’ Attitudes toward Tourism Development - A Case of CBT in Thailand

博士 === 國立嘉義大學 === 企業管理學系 === 102 === The study confirms the usefulness of social exchange theory in explaining residents’ perception toward tourism development in Maesamai Community, Pongyeang Sub-district, Maerim District, Chiang Mai, Thailand. The results are as follows: (1) There are significant...

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Bibliographic Details
Main Authors: WINITRA LEELAPATTANA, 李薇
Other Authors: HUNG-WEN LEE
Format: Others
Online Access:http://ndltd.ncl.edu.tw/handle/63157093259180109156