The Effect of Conformity on Purchase Intention and Purchase Decision for Energy Conservation Product

碩士 === 國立宜蘭大學 === 應用經濟與管理學系應用經濟學碩士班 === 102 === Environmental issues of global warming and ecological destruction, has always received great attention around the world. Taiwan for nearly a decade by the oil price fluctuations, the average electricity price rose substantially in 2007-2013. Also due t...

Full description

Bibliographic Details
Main Authors: Hsu, Yu-Hsien, 許郁舷
Other Authors: Lin, Feng-Jenq
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/v774s9