The effect of involvement and subjective product knowledgde on sensory evaluation of chocolate

碩士 === 國立高雄餐旅大學 === 餐飲創新研發碩士學位學程 === 102 === Consumers make decisions in their daily life constantly.Consuers may show the different involvement and subjective product knowledge, according to the price and importance of products. The difference can affect the result of sensory evaluation, even the e...

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Bibliographic Details
Main Authors: Yu-Wen Huang, 黃鈺雯
Other Authors: Chien-Lung, Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/32728929786599865671