A Study on Tourist Behavioral Intention of Using Argumented Reality APPlication Through Unified Theory of Acceptance and Use of Technology

碩士 === 國立高雄餐旅大學 === 旅遊管理研究所 === 102 === With the development of information technology and the Internet that broadened the way of gathering traveling information, mobile technology brings information to people immediately and the market reacts to these needs with developing related APPlications. We...

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Bibliographic Details
Main Authors: Sin-Yi Tsai, 蔡馨儀
Other Authors: Yueh-Chun Shih
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/89812023384760387579