Does Media Coverage Improve Firm Value?

碩士 === 國立高雄第一科技大學 === 財務管理研究所 === 102 === According the researches from the past, using the media to increase the investor reeognition and improve the reputation that can make firm value improve. Therefore, the media influences the firm value positively. In this study, separating the data into four...

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Bibliographic Details
Main Authors: Chien-Ling Wu, 伍倩伶
Other Authors: None
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/51534310394388848635