Opportunities at your fingertips : An empirical study of change in consumer usage behavior towards mobile shopping
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 102 === With the development of modern technology and the Internet, mobile commerce has gradually become part of people''s lifestyles. It also provides for new ways that may potentially fulfill customer needs. People will no longer be constraine...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33ru85 |