Investigate the Impact of Social Bonds on Service Failure and Service Recovery in the Intimate Services
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 102 === In recent years, with the fast development of service industry, service businesses have to pay more attention to customer’s mind and on factors that may lead to its competitive advantage . This study aimed to investigate whether relationships serve to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/26076695818418221252 |