Using SPSS to Explore the Service Quality, Customer Satisfaction and Repurchase Intention of Cama Coffee – A Study of Pingtung City.

碩士 === 國立屏東教育大學 === 資訊科學系碩士班 === 102 === The main purpose of this paper is to survey the service quality, customer satisfaction and repurchase intention of Cama coffee for the consumers in Pingtung City. The subjects of this study were customers living in Pingtung City who used to buy Cama coffee. A...

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Bibliographic Details
Main Authors: Liu, Shun-Wen, 劉順文
Other Authors: Huang, Tien-Yu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/34967t