A Study of media information influence on eating out decision making under food safety events

碩士 === 國立中山大學 === 企業管理學系研究所 === 102 === Since many of food safety events happened in Taiwan, food safety are the main issue of mass media and consumer in recent year, when the food safety occur something seriously problems, through the media’s power spread of information generally makes a significan...

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Bibliographic Details
Main Authors: Cheng Hong, 洪正
Other Authors: Tsai, Hsien-tang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/92683316182679239343